Sponsored Agents Could Turn ChatGPT Ads Into Conversations
OpenAI is testing Sponsored Agents that let users talk directly with businesses after seeing an ad, opening a new era of conversational commerce.
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OpenAI is testing Sponsored Agents that let users talk directly with businesses after seeing an ad, opening a new era of conversational commerce.
OpenAI is expanding ChatGPT Ads to 31 European markets. The platform could transform intent-based advertising, but affordability will determine whether small businesses can participate.